1. Use Better Keywords
Effective Keywords are the bread and butter of Google Adsense earnings. If you’re using highly competitive keywords you’re not going to rank as well as if you were using lower competitive keywords. The Google AdWords keyword planner is a great tool for finding low competition keywords for your articles and blog posts.
2. Have Proper Keyword Density
Check your keyword density before you post an article onto your website or blog. Your keyword density is going to determine the relevance to your niche and will improve your trafficin the search engines. It’s pretty much a given that when you have more traffic you’re going to get more clicks.
However, your keyword density is also going to determine the kinds of advertising is posted onto your site. There is nothing worse than having a niche site for toddles and having an Adsense ad that has to do with body cream.
Use a keyword density tool so your post isn’t marked as spam. This will also help you in the even that you need to boost the density.
3. Publish New Content Regularly
Writing new content every day is not some great revelation, but it is proven to generate traffic to your website. Make sure that you are using the best keywords and the best keyword density in your posts. Try to post a new page to your website every day. When you post a new page you are increasing the chances that somebody will click on your ads.
4. Choose The Best Formats
Google Adsense comes in a lot of different formats. When you’re choosing the format for your blog or website, you want to use the banners for the top part of your website and the squares for the sides. In my opinion, the best formats are the 336×280 large rectangle ads, 160×600 skyscraper ads and the 300×250 medium rectangle ads.
5. Color Coordinate The Ads
When you’re using Google AdSense with your website, you want to make sure that the ads look like they are part of the site. People are more likely to click on something that doesn’t look like an ad. You want to make it look like they are clicking on a link that will take them to a different page on your site.
Make sure that the border colors, the background colors, link colors and the text colors all match your site. You can do this through the control panel. You can even rotate the color palettes to make create a variety of colors when somebody visits your site.
6. Position The Ads Well
The position that your ads are in is very important to getting clicks. When somebody comes to your website, they scan the headlines to see if the information is relevant to their search. Using the links as navigational links around your website is one of the best methods of positioning.
Put your links at the top and bottom of the content pages instead of on the side. Remember that you want the links to look like they’re part of your site. When you position them between at the top and bottom of your content pages you are more likely to get clicks.
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